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DESIGN-DRIVEN 

INNOVATION 

Oder: Warum die Beachtung soziokultureller Aspekte neue Innovationszugänge ermöglicht

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YOUTUBE VIDEOS
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Design the New Business
Design and business can no longer be thought of as distinct activities with individual goals. Design the New Business is a film dedicated to investigating how designers and businesspeople are working together in new ways to solve the wicked problems facing business today.
(dthenewb)

 ... FILM AB >


Principles of Good Design by Dieter Rams (Braun) and
Jonathan Ive (Apple) by ren@rt

Good Design:

  1. Is Innovative
  2. Should make a product useful
  3. Is aesthetic design
  4. Will make a product undestandable
  5. Is honest
  6. Is unobtrusive
  7. Is long-lived
  8. Is consistent in every detail
  9. Is environmentally friendly
  10. Is as little design as possible

(10redants)

 ... FILM AB >

 
 

Ideo, an innovative design company
IDEO Founder and CEO David Kelley - a real design thinker ...
(TheRosePedals)

 ... FILM AB >
 
 

 

Design's Role in Innovation
Design-led innovation is coming to be seen as one of the faster, more reliable and less risky ways of generating new ideas.
(Design Council)

   ... FILM AB > 

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WEITERFÜHRENDE ARTIKEL
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Der Designwert. Eine neue Strategie der Unternehmensführung
Wie Design den Unternehmenswert steigert und was wir von den besten Designunternehmen lernen können, erläutern die beiden Autoren Peter Zec und Burkhard Jacob. Sie unterstreichen am Beispiel unterschiedlicher Branchen und Unternehmen die Bedeutung des Designs als treibende Kraft für wirtschaftliches Wachstum und Wertschöpfung. Auf Basis der von ihnen entwickelten Methodik zeigen die Autoren auf, wie es möglich ist, die unterschiedlichen Designwerte von Unternehmen zu ermitteln und miteinander zu vergleichen. Auf diese Weise kann der Designwert zu einem strategischen Führungsinstrument für designorientierte Unternehmen werden.
(reddot edition)

... MEHR LESEN >
 


Implementing an Action Plan for Design-Driven Innovation

There is general political agreement in Europe that all forms of innovation need to be
supported to ensure competitiveness, prosperity and well-being. Design is increasingly recognised as a key discipline and activity to bring ideas to the market, transforming them into user-friendly and appealing products or services1. Though still often associated solely with aesthetics, the application of design is much broader. A more systematic use of design as a tool for user-centred and market-driven innovation in all sectors of the economy, complementary to R&D, would improve European competitiveness. Analyses of the contribution of design show that companies that strategically invest in design tend to be more profitable and grow faster... (European Commission)

 ... MEHR LESEN >
 

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Vertiefen Sie sich in das Thema anhand unseres Abstracts, unserer Videos. weiterführenden Artikel und Buchtipps.

 

ABSTRACT

Perspectives Artikel Design Driven Innovation

 

... ABSTRACT
LESEN >

 

 

BUCHTIPP

Design Driven
Innovation

 

ROBERT VERGANTI
Design-driven Innovation: Changing the Rules of Competition by
Radically Innovating What Things Mean.
Harvard Business Press, Boston Massachusetts. 2009

 



LESENSWERT

reddot edition

PETER ZEC UND BURKHARD JACOB

Der Designwert. Eine neue Strategie der Unternehmens-führung.

Das gesamte Buch
können Sie sich
hier downloaden >


 

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