Home of the

Home
of the

Open Approach.

Innovative Management PartnerWe align existing business models to the future. We create new disruptive business logics. We boost innovation performance through innovation ecosystems.

Awards  & Recognition
Open Approach
Section 01

We are
evangelists of the

Open Approach.

Breakthrough rarely fails due to (technical) feasibility. It fails because we mismanage the future. Leading-edge companies are winning because they have adopted a new way of doing strategy and new business building, one tailor-made to today’s faster, more volatile business environment. They are opening up strategy - and the results are spectacular.

Traditional Approach

Few selected individuals from inside the system strive for excellence compared to competitors in their industry

IMP Open Approach

Rather than limiting your future to small executive teams, invite a heterogeneous group of internals & externals to explore and exploit surprising solutions through cross-fertilization

Jim Whitehurst

Jim Whitehurst

President IBM

on open strategy

"I have been a champion of open for many years. Open Strategy provides a nice blueprint to unleash the power and impact of openness in your organization."

Service Offering
Section 02

Consultants
manage everything.

We don't.

We exclusively engage in assignments along our focus areas, where we make the difference for our clients based on our core competences and driven by the Open Approach.

IMP focus areas:

focus area
01

Align existing business models to the future and the 'new normal'.

When new challenges emerge. When differentiators erode.

focus area
02

Create new, disruptive business logics and make them work.

When your business model has no future. When you want to set off for new shores.

focus area
03

Boost innovation performance through innovation ecosystems.

When your investment in innovation doesn't pay off. When your innovation management needs to be innovated.

Jim Whitehurst

Thomas Sonntag

Managing Director Jettainer/ Lufthansa Cargo

on IMP focus areas

"During the years we worked with many consultants. IMP differentiates positively! They walk the talk and they act like entrepreneurs. Now I understand, why they call themselves co-innovators."

Experts Community
Section 03

1.700 smart brains
are co-innovating

with you.

Managing disruptions without cross-fertilization doesn‘t work. And cross-fertilization needs access to diverse expertise. To fully take advantage of the IMP Open Approach, distinctive  perspectives and skills are essential – which we cover by our IMP Experts Community.

Experts Community 

Experts Community 

1.700
Agile experts who co-innovate with us
Open projects
250+
25
Nationalities
Institutes and universities
95
Relevant clusters of experts
06
Breakthrough business models
500+

IMP Experts Community is a viable network of lateral thinkers, technology experts, market experts, entrepreneurs and start-ups, digital disruptors, value adding partners, lead users and potential clients.

IMP Experts Community is a viable network of lateral thinkers, Technology experts, market experts, entrepreneurs & start ups, digital disruptors, value adding partners, lead users & potential clients.

Experts Community

Goldcorp Example

It’s 1998, and the end is nigh for Canadian gold company Goldcorp. Demand is low, and the mines are proving unprofitable. During this time, an unconventional idea occurs to CEO McEwen: „What if we ...

read more

Goldcorp Example

It’s 1998, and the end is nigh for Canadian gold company Goldcorp. Demand is low, and the mines are proving unprofitable. During this time, an unconventional idea occurs to CEO McEwen: “What if we put all our geological data online and ask the world where we can find gold?”

McEwen was laughed at. Some called him crazy. A gold company’s geological data is its most important asset. How could you be so careless with it?

The feedback came from all over the globe: from geologists, students, consultants, mathematicians… The most surprising response came not from a geologist, an engineer or a scientist specializing in mining, but from Nick Archibald, the CEO of Australia-based company Fractal-Graphics Ltd. He had never been in a mine before, let alone Canada. But he did have specialized knowledge in 3D computer models, and his company was able to graph the data in three dimensions.

This digital exercise would prove to be worth its weight in gold—and quite a bit at that.

Jim Whitehurst

Jason Deskin

CTO, Microsoft Retail

on the IMP Experts Community

"The open strategy exercise was extremely valuable. I liked that you combined key business stakeholders with externals with alternative perspectives. I highly recommend the approach and hope to work as an expert with IMP in the future on similar sessions."

IMP business logic framework
Section 04

Take the IMP business logic framework and

rethink strategy & innovation.

The IMP business logic framework offers unique insights in the potential and limitations of existing business models. It is also a powerful approach for building new, even disruptive businesses. The holistic view covers all dimensions that need to be aligned for enduring success.

Positioning

Product &
services

What do we offer?

Value chain

How do we create value?

Revenue logic

How do we capitalize our investment?

Go-to-market

How do we approach our clients?
Jim Whitehurst

Andreas Ronken

CEO Ritter Sport

on rethinking strategy

"We applied the open approach. Involving a wide range of internal people as well as external experts from IMP’s expert community, was one of my best decisions."

IMP@work
Section 05

Direction, speed & mobilization

with IMP.

Internals and co-innovators from IMP work side by side – boosted by hand-picked externals from the IMP global Experts Community – based on state-of-the-art methodologies, dedicated to the future. The Open Approach impacts all critical success factors regarding strategy and innovation – direction, speed and mobilization!

Showcases Showcases 

Showcases Showcases 

3
0
1

Jettainer / Lufthansa Cargo

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Jettainer / Lufthansa Cargo

Jettainer / Lufthansa Cargo

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0
2

A-Star

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A-Star

A-Star

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0
3

RWA

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RWA

RWA

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Jim Whitehurst

Dr. Peter Nagler

Chief Innovation Officer, A*STAR Singapore

on impact of the Open Approach

"The results are spectacular: IMP enables the leap from enterprise-centric industry-specific solutions to unique & forward-looking business logics. The Open approach gives tremendous power to the concepts."

IMP Nightmare Competitor Challenge
Section 06

Disrupt yourself -

before others do!

The IMP (digital) Nightmare Competitor Challenge is an unique open format. Selected members of our client, IMP co-innovators and hand picked externals from the IMP global Experts Community work side by side in order to develop disruptive new business models.

The IMP Digital Nightmare Competitor is a (not yet) existing, "artificial" player who is well aligned with the future and drives his business according to new rules – by pulling all the levers of digitization – and in this way destroys your business.

Spot your disruptor

Action
01
fight the disruptor.

"disrupt yourself"  -  "disrupt yourself"  -  "disrupt yourself"  -  "disrupt yourself"  -  "disrupt yourself"  -  "disrupt yourself"  -  

"disrupt yourself"  -  "disrupt yourself"  -  "disrupt yourself"  -  "disrupt yourself"  -  "disrupt yourself"  -  "disrupt yourself"  -  

Action
02
disrupt yourself.

"disrupt the disruptor"  -  "disrupt the disruptor"  -  "disrupt the disruptor"  -  "disrupt the disruptor"  -  "disrupt the disruptor"  -  

"disrupt the disruptor"  -  "disrupt the disruptor"  -  "disrupt the disruptor"  -  "disrupt the disruptor"  -  "disrupt the disruptor"  -  

Action
03
disrupt the disruptor.

"fight the disruptor"  -  "fight the disruptor"  -  "fight the disruptor"  -  "fight the disruptor"  -  "fight the disruptor"  -  

"fight the disruptor"  -  "fight the disruptor"  -  "fight the disruptor"  -  "fight the disruptor"  -  "fight the disruptor"  -  

Proven by over 100 challenges

The IMP Nightmare Competitor Challenge is a more than 100 times proven successful format, generating outstanding business model concepts. Spot your disruptor with IMP and stay ahead of competitors and disruptors!

Jim Whitehurst

Peter Gerstmann

CEO, Zeppelin

on nightmare competitor philosophy

"Disruptive threats and opportunities cannot be spotted by classical approaches. Anyone who thinks about the future only in known & familiar ways and setups, runs the risk of overlooking dynamics. This is where the IMP Nightmare Competitor Challenge makes the difference, delivers new perspectives and connects dots that haven't been connected before."

Section 07
Books & Publications

IMP creates
the concepts

others talk about.

In renowned books and articles, we present thought leading concepts to a global audience and at the same time we share the lessons learnt during implementation.

Books & Publications:

Books & Publications 

Books & Publications 

The essence of disruption
The essence of disruption
The essence of digital transformation
The essence of digital transformation
The essence of strategy
The essence of strategy
Jim Whitehurst

Gary Hamel

one of the world's most influential business thinkers

about our new book on Open Strategy

"You need to get busy with this book, which, I assure you, is one of the most important business books of the new decade. So, if you’re eager to build an organization that can outrun change, out-maneuver the competition, and outperform expectations, read on!"

Get Connected
Section 08

Bringing concepts

to life.

Prof. Dr.  Stephan Friedrich von den Eichen
Prof. Dr. Stephan Friedrich von den Eichen
Managing Partner
IMP Executive Board (Sprecher)
Markus Anschober
Markus Anschober
Managing Partner
IMP Executive Board
Dr. Paul Bader
Dr. Paul Bader
Partner
IMP Austria
Dr. Felipe Diniz
Dr. Felipe Diniz
Partner
IMP Brazil
Dr. Elmar Gans
Dr. Elmar Gans
Partner
IMP Brazil
Prof. Dr. Kurt Matzler
Prof. Dr. Kurt Matzler
Partner
IMP Austria
Andreas Mirow
Andreas Mirow
Partner
IMP Brazil
Kai Schlattmann
Kai Schlattmann
Partner
IMP Germany
Josef Storf
Josef Storf
Partner
IMP Austria

IMP Consulting

Locations.

IMP

Austria

Innovative Management Partner [IMP]
Unternehmensberatungs-GmbH
Rennweg 23, 6020 Innsbruck
T: +43 (512) 58 00 10

[email protected]

Innovative Management Partner (IMP)
Unternehmensberatungs-GmbH
Am Hof 4/4, 1010 Wien
T: +43 (1) 405 97 71 24

[email protected]

IMP

Germany

Innovative Management Partner [IMP]
Unternehmensberatungs-GmbH
Claudius-Keller-Str. 3a, 81669 München
T: +49 (89) 588 03 18-0

[email protected]

IMP

Switzerland

Incubate Management Partner (IMP) AG
Weissbadstraße 14, 9050 Appenzell
T: +41 (71) 788 82 12

[email protected]

IMP

Brazil

Innovative Management Partner [IMP]
Rua Cardeal Arcoverde, 2365 - 6º andar - Pinheiros, São Paulo - SP
T: +55 (21) 05407-003

[email protected]

Get in

touch.

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Work

at IMP.

We are always looking for highly qualified team members (trainees, consultants, project managers, associate partners and partners).

Work at IMP: Getting a foot in the door at IMP depends on both your educational and professional experience. At the same time, your further development here will greatly depend on your personal commitment, curiosity and creativity in facing the challenges that we present to you and the customers present to us. The working environment here could best be described as unconventional.

Apply for Austria

[email protected]